Valentine’s Day festival is celebrated in a big way in countries around the world ! It is interesting to note that the popularity of this ancient festival has grown several folds and is said to be increasing by the year as more and more people are getting influenced by idea of celebrating love and lovers. The present generation holds the festival in high regard and celebrates the day by expressing love not just to their sweethearts but everyone they hold dear and special.

Though there are various traditions and customs associated with the festival, the most popular way of celebrating Valentines Day is by expressing love to sweethearts and dear ones with an exchange of gifts. Some of the most traditional Valentine’s Day gifts exchanged between lovers are fresh flowers, chocolates and cards. Jewelry is also fast emerging as the most sought after Valentine’s Day gift for women. In the modern technologically advanced age, exchange of text messages between friends and loved ones has become a norm.
Going on dates with beloved is the other major way of celebrating Valentine’s Day Festival. Restaurants see a busy time as people celebrate the day of romance with a candle light dinner. People also participate in Valentine’s Day dance parties and balls organized by various clubs and hotels. Private parties are also organized in homes and farmhouses where young and the old have a blast. Some couple use the occasion to propose their beloved while some chose to get engaged on the festival that celebrates love and lovers.